Atlanta based editorial music photographer, Zack Arias.

Tue , April 29th, 2008

Richard Avedon, Herb Ritts, and countless other great photographers have rocked the white background for decades. I recently went to a huge bookstore here in Atlanta and counted the number of magazine covers shot with a simple white background like we are going to investigate here. 87 COVERS SHOT ON WHITE OR A VARIATION OF [...]

Tue , April 29th, 2008

There is a common theme in all of these photos.  They were all shot with the same background.  Check back in through the week because I’m going to show you how it is done.   Cheers, Zack

Fri , April 11th, 2008

Here is how I shot the images from the previous two posts.  It is a technique called “Through The Viewfinder” or TTV for short.   My friend and fellow shooter, Kevin Abeyta (pictured above), came over the other day and picked up an old camera I had laying around as decoration and asked if I had [...]

Sun , March 30th, 2008

A great question was raised today on OSP about choosing a modifier. Lauren (Top 100 WPJA photographer! Congrats!) was asking about the difference between brolly box modifiers and softboxes. I thought I would take a minute to show the difference between the two and why one might be chosen over another in certain shooting situations. [...]

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