One of the most important parts of selling a house – whether you’re using an estate agent or going down a less typical route – is how you present your property to the public. Many agencies have their own photographer, but you can also create the images yourself.
If you’re confident behind a camera – or smartphone – taking your own pictures can be a great approach, as you know your house inside and out and are well acquainted with its best features.
Good images of your home can mean the difference between struggling to get a viewing and being inundated with offers, so you need to capture some really great shots.
In this article, experts in quick home sales Property Solvers will explain how to take those perfect pictures.
Tidy up and prep work
Don’t rely on the house-hunter’s imagination when photographing your home; the more easily they can see it as a neat and clean space, the better.
Removing clutter and personal belongings can help to create a blank canvas, making it straightforward for potential buyers to picture how they’d furnish or decorate a space. Fix any damage or add a lick of paint to make the place look fresh and new.
Little decorative elements such as plants or fashionable cushions can give a room a comfortable, welcoming, up-to-date feel.
You should neaten and trim your outside spaces too.
Pick the right day
It’s always best to try and capture photographs in good natural light, so take a look at the weather forecast to see when it’s most likely to be sunny. That will also make any outdoor photos or images of the surrounding area seem extra inviting.
Make sure you give yourself plenty of time on the day in question. Open all your curtains, blinds and doors to allow the best possible flow of light, then get snapping!
Choose your angles
House-hunters usually look for nice big rooms, so be smart about how you position yourself when taking a photo. A popular approach – as long as there are no obstructions – is to back right up into a corner of the room and point the camera at the opposite corner.
Don’t use this technique for every picture, however. If the property has attractive or intriguing features – such as a beautiful staircase, original oak beams or a quirky cubby hole – why not take a few photos that use these as their focal points? It will help your home to stand out.
Don’t use a fancy lens or filter
One approach that is sadly quite popular is to use a fish-eye lens or another distorting component to make a room seem larger. Most prospective buyers are on to this trick, and may assume that the spaces in which these techniques are used are actually pretty pokey.
Filters may give the impression that you’re hiding something and can distort a room’s colours, making them brighter or duller than in real life. If a house-hunter can’t be sure of the true appearance of a space, they’re less likely to request a viewing.
The best approach is the simple one. Ensure all pictures are well-lit and in focus and that they are all the same size, orientation and aspect ratio.
Take as many pictures as you can
Many prospective buyers use the pictures on a house’s estate agency profile to put together a mental map of the building. For this reason, it’s a good idea to capture images of every space and put them in sequential order, showing doors and hallways too.
To help buyers further, it’s a very good idea to include a to-scale floor plan along with your pictures.
Don’t forget outside
The first picture displayed should be your property’s facade, taken from a few feet away. People tend to subconsciously look at a building’s “face” first to judge its kerb appeal and get a feel for its “personality”. It’s one of the many ways your home will be compared with others.
Gardens – front and back – as well as any outbuildings, add a great deal of attraction and value to a house. It’s all very well saying these things exist in your property’s description, but house-hunters will feel more engaged if they’re actually shown.
You should also get one or two good pictures of the view from the front garden or a large window in your home. Pictures of the surrounding street or neighbourhood always go down well too, particularly if you can capture them on a sunny day.
Remember, the photographs that are most likely to get people interested in buying your house are ones that show it just as it is, but in its best light. They should be attractive but also easy to understand, and should serve as a practical guide to your whole property.
Best of luck!